Pool Short Code Keywords
Pool Short Code Keywords gives you the opportunity to segment your prospects. Simply, create two groups in your account for each of the subscriber interested in your products; ex. one group for ‘Sportsgear‘ prospects and another for ‘Rugby‘ prospects. Our system will automatically segment the prospects into each group.
Advantages of Short Code Opt-In Service
Your customers are busy, provide an instant call-to-action with a personal short code keyword to opt-in to your newsletter, promotions, loyalty programme, or new product information
5 Steps to Opt-In
Build a target audience with easy engagement using 5-digit mobile shortcode that allows brands to run ethical SMS marketing campaigns and opt-in solutions
QR Code for Opt-In Short code
We now include a free custom QR code with every mobile short code purchased from the Silver Plan and above. This allows customers to quickly scan and join your SMS opt-in service, simplifying the process and increasing engagement. You can find a quick setup guide on our YouTube channel.
When paired with our SMS opt-in service, the QR code enhances convenience, boosts reach, and strengthens the impact of your mobile marketing campaigns.

Importance of Recipient Consent
Under Irish law (ePrivacy Regulations SI 336/2011), businesses must get clear, opt-in consent before sending marketing messages via SMS.
Responsible and Ethical
As a responsible business, it’s essential to follow these rules. Always get explicit permission before contacting customers. Not only does this keep you compliant, but it also ensures your messages reach people who actually want to hear from you.
Customers appreciate fairness. If you’re offering special deals or updates, let people know the benefits of opting in—it should be a win for both you and your audience.
